PropGuru
as part of Purple.
Together we enhance the world of finance
What is the relationship between Purple Trading and PropGuru?
When the Prop Trading industry was in its infancy, Purple Trading was there, offering its
services and infrastructure to the first proprietary trading firms, helping to kickstart
their business. Few of these firms turned out to be pioneers in their industry, introducing
the public to the principles of proprietary trading at large.
Seeing how their success was closely related to the knowledge we acquired along the way, we
decided to dedicate a team that would focus solely on Prop Trading. And that’s when PropGuru
was born - a company that provides A-Z solutions for Prop trading start-ups.
Why Purple is the color of opportunity in Prop Trading?
What sets Purple FinTech Group apart is not just our extensive 15+ years of industry experience. It's the seamless synergy and interplay among the various entities within the Purple family. Within the Purple FinTech Group, you'll discover more than just brokerages; we encompass payment processing companies, technology development firms, and Venture Capital funds that are actively seeking investment opportunities in promising FinTech startups. This collective synergy forms the foundation of the self-sustaining ecosystem that is Purple FinTech Group, comprising highly specialized entities. By aligning with PropGuru, you can unlock the full spectrum of benefits this ecosystem offers.
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The beginning
Three college classmates are embarking on the road to the world of finance and forex markets, with a specific mission in mind - to enhance the technological bridge between brokers and investors. -
Refused offer
Only three years after the start of their journey, our three college classmates (now up-and-coming entrepreneurs) got a very interesting offer to build a CEE branch for a US Forex broker. Yet it was not in accord with their business values and so the offer was refused. -
Purple Technology founded
After refusing the offer, our three founders decided to fully focus on building Purple Technology. A company that provides outsourced services to international Forex brokers. Yet there was still a yearning to run their own brokerage built on their values and going in a fundamentally different way than other brokerage firms at that time. But that had to wait… -
Challenges
In exchange for our initial rapid growth, our group encountered a few challenges along the way. As a result, Purple Technology has now entered a phase of stabilization. While our growth rate may have slowed compared to the past, we successfully navigated our first major hurdle. -
Cypriot regulation obtained
At this point, our infrastructure is solid enough, our business connections are strong enough, and our experience is vast enough to set off into a new chapter of Purple Technology. A joint-venture project with a Cypriot-based brokerage firm. Suddenly the initial vision of bringing successful FX traders and passive investors under one, fully-regulated, roof together was within reach.. -
Bad day for brokers
On January 15, 2015, the Swiss National Bank stunned financial markets by scrapping the cap on the Swiss franc, causing the currency to surge against the euro and dollar. This extraordinary event led to the bankruptcy of numerous brokers and a multitude of lawsuits. However, our tailored trading infrastructure and dependable liquidity providers performed admirably, resulting in zero complaints from our end. -
Purple Trading founded
We made the decision to take full control of the company, guided by our own principles and values. We acquired an existing Investment Firm, giving rise to the birth of Purple Trading. We finally had our own brokerage firm. -
CySEC regulation + CNB authorization
In 2018, we secured our official license, ensuring that our clients could have full confidence in our commitment to professionalism and transparency. This led to the establishment and formal approval of Purple Trading s.r.o. - The Tied Agent and offices in the Czech Republic, recognized and endorsed by both CySEC and the Czech National Bank (CNB). -
Expansion
Purple Trading expands further and its group works on acquiring a licensed entity in Seychelles in order to serve international clients from all over the world. -
5 years of trading
With stable and satisfied clientele from the Czech Republic, Slovakia, Poland, and Italy, Purple Trading celebrates 5 years of successful operations and growth within the EU region. -
We are setting up a dedicated team focusing on the proprietary trading industry, ready to offer our vast knowledge for you to benefit from.
Start your prop firm by contacting us.
We will reply to you within 24 hours during business hours! Pinky promise.
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